Become a
Truehold partner

Transform opportunities into closed deals with
quick turnarounds and a best-in-class team.

Get information for:

What we focus on

Truehold transacts with residential real estate owners across multiple asset classes and markets.

Single-Family Homes

individual acquisitions in markets  where we operate

SFR Portfolios

stabilized or vacant single-family  rental portfolios

Multifamily Properties

select apartment communities aligned  with our strategy

Bring the opportunities.  
We’ll bring the offers.

Turn your off-market properties into fast closings with a trusted buyer  who delivers speed, certainty, and consistent performance. Truehold  helps agents move deals forward with confidence and less friction.

The Truehold Partner Portal

Our Partner Portal is your gateway to working with us. It’s where every deal starts.  It's simple, seamless, and built to make your job easier.

View buy boxes

explore our  acquisition criteria across all markets

Check eligibility instantly

see right away if your submissions fit our buy box

Get fast offers

receive pricing feedback on  qualified homes

How it works

Upload a property into our Portal

Receive an offer in typically 24-48 hours

Seller signs PSA and transaction usually closes in under 30 days

The Truehold advantage

We believe in honesty, straight talk, and keeping commitments.

Occupied property focus

unlike most institutional buyers, we actively purchase both leased and vacant homes, deploying millions of dollars a month across the Midwest and Sunbelt.

Data-based pricing

our pricing approach is grounded in market data and is typically stronger than iBuyers or other cash buyers.

Dedicated channel managers

each partner has a direct point of contact to ensure smooth communication and execution.

Volume incentives

tiered referral structures and repeat partner perks are designed to reward ongoing relationships and higher deal flow.

Bring the deals.  
We’ll bring the capital.

Count on fast feedback, firm offers, and consistent execution. Truehold is backed by capital, driven by data, and ready to move at your pace.

The Truehold Partner Portal

Our Partner Portal is your gateway to working with us. It’s where every deal starts.  It's simple, seamless, and built to make your job easier.

View buy boxes

explore our  acquisition criteria across all markets

Check eligibility instantly

see right away if your submissions fit our buy box

Get fast offers

receive pricing feedback on  qualified homes

How it works

Upload a property into our Portal

Receive an offer in typically 24-48 hours

Seller signs PSA and transaction usually closes in under 30 days

The Truehold advantage

We believe in honesty, straight talk, and keeping commitments.

Occupied property focus

unlike most institutional buyers, we actively purchase both leased and vacant homes, deploying millions of dollars a month across the Midwest and Sunbelt.

Data-based pricing

our pricing approach is grounded in market data and is typically stronger than iBuyers or other cash buyers.

Dedicated channel managers

each partner has a direct point of contact to ensure smooth communication and execution.

Volume incentives

tiered referral structures and repeat partner perks are designed to reward ongoing relationships and higher deal flow.

Institutional capital.  
Certainty of close.

Partner with a buyer who can underwrite quickly and close  with certainty. We streamline the process so you can focus  on sourcing opportunities and serving your clients.

Our buy box

We are actively working with multifamily owners who are ready to exit their apartment building investments.

Unit count

25-500-unit apartment buildings

Markets

growing metros across  the Midwest, South,  Northeast, and West

Profile

established rental history,  solid operating fundamentals,  reasonable vacancy

What sets us apart

Well-capitalized firm: Backed by long-term institutional investors with committed capital
Proven experience: Thousands of residential units under management nationwide
Efficient process: Typically 30 days of diligence and 30 days to close
Direct buyer: No intermediaries or commissions

Institutional  execution.
Simplified  portfolio sales.

Work with a buyer who can evaluate and execute at scale.  Truehold brings institutional discipline and a streamlined  process to every portfolio sale.

Our buy box

Truehold transacts with SFR portfolios owners of 5-10+ homes  across major U.S. growth markets.

Asset types

single-family homes,  select townhomes,  and condominiums

Ideal portfolio profiles

stabilized properties with  established rental history  and solid operating fundamentals

Geography

both concentrated and  geographically diverse  portfolios considered

What sets us apart

Institutional execution: Rigorous processes backed by committed capital
Single-buyer efficiency: Sell your entire portfolio in one coordinated transaction
Portfolio pricing: Ability to provide both portfolio  and asset-level pricing
Flexible structures: Phased closings, partial portfolio sales,  or tailored terms
Certainty of close: Streamlined diligence (typically 30–45 days) and consistent execution

How we work with portfolio owners

Portfolio assessment

provide high-level details on the portfolio and its units

Comprehensive analysis

our acquisitions team underwrites  each property and evaluates  portfolio-level performance

Coordinated closing

one buyer, one process;  we manage inspections, title work,  and logistics across the portfolio

Active in growing markets across the US

We're currently managing thousands of units in these markets and looking to grow our community of partners.

Midwest

St. Louis
Kansas City
Cleveland
Akron
Cincinnati
Dayton
Pittsburgh

Indianapolis
Oklahoma City
Tulsa
Louisville
Lexington
Columbus
Albuquerque

Sunbelt

Dallas
Charlotte
Atlanta
Nashville
Tampa

Jacksonville
Phoenix
Orlando
Memphis

Ready to become a Truehold Certified Partner?

Join our network of trusted partners.  Submit opportunities, explore our buy boxes, and connect with our team.

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This website is promotional in nature and is not offered or intended as advice and should not be relied on as such. American Secure Living Inc. d/b/a Truehold (“Truehold”) and SFR FinCo LLC d/b/a Truehold Financial (“Truehold Financial”) are affiliated companies engaged in different businesses.

American Secure Living Inc. d/b/a Truehold
Truehold transactions are real estate sales transactions, including sell-and-stay opportunities that involve the sale of property and the subsequent leasing of that property by the seller pursuant to a lease agreement. Truehold does not typically allow sellers to re-purchase the property after the sale. Product offerings vary by state and locality. Terms and conditions apply.

Truehold’s initial purchase offer is non-binding and is subject to the execution of a mutually satisfactory sale contract, contingent on a no-cost home inspection, and standard lease signing (if applicable). Offer may change based on inspection results. For sell-and-stay opportunities, post-sale, you must adhere to lease terms for the minimum term (which ranges from 6 - 24 months) to continue living in the home. This includes making timely rent payments, which may increase after the initial term. Customer testimonials are based on individual customer experience.

SFR FinCo LLC d/b/a Truehold Financial, NMLS #2740541
Truehold Financial offers mortgage lending and mortgage brokering services in select states. Loans are not available in all states. Loans are subject to qualification and approval requirements. Terms and conditions apply.

Visit the Truehold Financial Licensing page or NMLS Consumer Access for more information about Truehold Financial’s (NMLS #2740541) licenses.