5 Tips for Selling a House in Dallas

Looking for strategies to sell your house in Dallas? Discover expert tips to make the process smoother and more profitable. Read on.

Real Estate
February 8, 2024
5 Tips for Selling a House in Dallas

Whether it’s a career switch or moving to be closer to family, life changes hit when you least expect them, and sometimes they include selling your home.

Luckily, with the right knowledge and tips, you’ll find selling a house in Dallas much less stressful than you could’ve imagined.

There are several important things to consider before listing your home on the Dallas real estate market. Let’s dive into sales preparation tips, marketing tactics, and how to navigate offers and the closing process. 

1. Preparing Your Dallas House for Sale

Before listing your house on the market, there are a few transformations your home must undergo so it’s up to par with the other houses Dallas has to offer. The process looks different for everyone, but these steps can help you get started.1

  • Depersonalize – Knickknacks, gifts from family, letters from friends, pictures—if it’s personal, it should go. You want your prospective buyers to be able to easily imagine themselves living in your home.
  • Stage your home – If you’re trying to close a deal fast, you need to stage your home and make it look magazine-ready. This might mean purchasing a trendy new sofa or some designer curtains to show off the potential of a given room. While staging is an important phase of the process, you don’t have to go overboard.
  • Store large items – Houses with fewer pieces of furniture tend to sell faster. When staging your home for an open house, be sure to avoid a cluttered feeling and consider leaving some larger pieces in a storage unit.
  • Make repairs – Tiny repairs for small holes in the wall, cracks in tiles, stuck doors, and burned-out lightbulbs can go a long way in increasing your chance of selling.
  • Keep things clean – You can hire a company to do a true top-to-bottom clean of your house to prepare it for an open house. Waxing floors, bleaching grout, re-caulking showers, and polishing chrome fixtures are just a few of the many potential treatments.

Once your house is primed for showings, you can proceed with pricing.

2. Price Your Home Competitively

What price should you list your house at? You want to set a competitive rate, which means keeping a few crucial matters in mind.2

  • Don’t overprice – This can leave your listing untouched for months. The longer your property sits on the market, the fewer potential buyers and real estate agents will look into it.
  • Don’t underprice – While this might result in selling your home fast or attracting a quick cash offer, it could leave you at a deficit. Some potential home buyers may also avoid your property, wondering if something is wrong for the price to be that low.
  • Utilize comps – See what comparable houses (comps) are going for in the Dallas area to get an idea of current market value. If there’s another house for sale in the neighborhood with roughly the same square footage, you can use the price of that home sale to benchmark your own. Also, look up your local safety rating, transportation rating, and amenities, too.

You can hire a realtor to help you determine the best price, and use their expertise on the Dallas market to make the best listing choice.

Learn more about Truehold's flexible sale-leaseback

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3. Market Your Dallas Home

A big part of selling a house in Dallas is your marketing plan. Long gone are the days when you could list a house in the Yellow Pages and be done with it. Now, most people go to the internet first, so spend a chunk of your marketing efforts there.3 You can try:

  • Listing on a multiple listing service (MLS) like Zillow or Trulia
  • Advertising on social media

Working with professionals and locals in the Dallas County area can go a long way, too. For example, getting pictures of your house through a professional photographer and posting them to local sites automatically opens your sale a wide network.4

4. Navigate Offers and Negotiations

Once offers start rolling in, it’s time to get into negotiations. It’s rare that a buyer will purchase your house at the listing price, and you shouldn’t expect that to happen.

Instead, you’ll likely get an offer that aims for a lower price point. If that happens, you can make a counteroffer rather than accept their proposal as is to ensure you're getting a fair price. Counter-offers can include:

  • A lower price in exchange for fewer responsibilities, such as covering inspections or closing costs
  • A higher price in exchange for help with renovations, inspections, etc.

You can also refuse the offer outright if the other party isn’t willing to negotiate and is blatantly lowballing you, or for any other reason.

5. The Closing Process in Dallas/Fort Worth

Closing is a fairly straightforward process on the home seller’s end and can be broken down into 4 steps:

  1. The seller and buyer reach an agreement
  2. The home inspection is set up
  3. If inspections go well, the final closing meeting takes place
  4. Closing costs are paid, and a move-in date is set

While the buyer has to deal with mortgage matters, lenders, and insurance, your primary concerns are over as soon as the inspections are complete.

Legal Considerations for Selling a House in Dallas

Selling a home is a legal matter that involves large sums of money transferring hands and heaps of paperwork. When selling a house, consider:

  • Do you have the time, money, and ability to handle all the paperwork?
  • Do you understand all of the legal implications of selling a home?
  • Do you have any experience with selling a large property?

A real estate agent can save you the headache of dealing with the legalities of selling a house on your own.

Moving Out and Transitioning

Finally, once your house is sold, it’s time to move out. In your contract, you specify a timeline for the new homeowners to move in, which means you can’t overstay.

Learning how to buy a house in Dallas is a separate but equally exciting process. Ideally, you would be able to move directly into your new home as soon as your old place sells. If your new residence isn’t ready by that time, you’ll need to find a temporary residence. Hotels and motels are a good option if you can’t stay with a family member or friend. This is also why it’s important to time things well, so your house isn’t empty, but you aren’t rushing to leave.

Considering An Easy Option: A Sale-leaseback

Selling a house in Dallas has its benefits, but it can also be a headache. You have to uproot your life, move to a new location, get acclimated to a new community, and still deal with the burden of property maintenance and taxes.

If you need the money from a move but you don’t want to handle the time investment of the traditional selling process, there’s another option you can look into: a sale-leaseback. This is one of the easiest alternative real estate solutions for people looking to sell their house without the added stress. 

This is an easy two-step process where you sell your home and then stay in it as a renter. When you work with a professional team like Truehold, we’ll take care of matters like property taxes and major repairs, leaving you free to enjoy your Dallas home without the stress of an impending move. We will provide you with a competitive offer so you can be confident in your decision to work with us at Truehold – all without having to part with your current home. 

If you’re interested in reading more about Dallas sale-leasebacks and what they bring to the table, you can contact us anytime to learn more.


  1. Renee Mears Realtors. How To Prepare Your House For Sale. https://www.reneemears.com/prepare-house-sale/
  2. Grey Square. Pricing Your Home. https://www.greysq.com/sellers/pricing-your-home/
  3. Fast Expert. 20 Creative Ways to Market a House for Sale. https://www.fastexpert.com/blog/creative-ways-to-market-a-house-for-sale/
  4. Houzeo. 7 Best For Sale By Owner Websites in Texas. https://www.houzeo.com/blog/for-sale-by-owner-websites-texas/ 

Lucas Grohn headshot
Written by
Lucas Grohn
Senior Manager of Sales at Truehold - A Thought-Leader in Real Estate
Lucas Grohn brings over a decade of real estate expertise to his role, where he guides a team dedicated to innovative sales strategies. Known for his thought leadership and diverse experience, from managing brokerage operations to training agents at top firms, Lucas covers a broad span of real estate content for Truehold.
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Truehold's blog is committed to delivering timely and pertinent insights in real estate and finance, purely for educational and informational purposes. Crafted by experts, our content is thoroughly reviewed to guarantee its accuracy and dependability. Although designed to enlighten and engage, our articles are not intended as financial advice and should not be the sole basis for financial decisions. Our stringent editorial practices ensure the integrity of our content, empowering our readers with valuable knowledge.

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